Personnel Day: Nikolai Sherstnev approved the appointments of the chairman of the regional consumer union board and heads of agricultural organizations

The list of positions for which the Chairman of the Vitebsk Regional Executive Committee, Nikolai Sherstnev, made personnel decisions, includes 11 positions: from candidates for leadership positions to managers whose contracts were extended.

The head of the region views the entrusted area of work through the prism of economic return and, as a consequence, an increase in the standard and quality of life of the population. Therefore, today, competent and visionary managers who are capable of strategic thinking and achieving decent results are needed at the forefront. By the way, the chairman of the regional executive committee has repeatedly focused attention on this during personnel days.

Tatyana Nazarova, who has been approved for the position of Chairperson of the Board of the Vitebsk Regional Consumer Society from the position of First Deputy, is focused on improving the efficiency and quality of service to the population in the consumer cooperation system. Her entire professional biography is connected with this sphere. Therefore, she immediately reports on the work done recently, in particular, on the large-scale reorganization that has positively affected the financial and economic side. Now, 7 branches, part of the society, covering all districts, serve the region. The scheme of work with the population for purchasing surplus products from their personal plots has been optimized. According to Tatyana Nazarova, consumer cooperation has the appropriate infrastructure and incentive methods in the form of a competition for this. One of the key notes in the manager's business notebook is to sell goods marked "not at a loss," to organize trade services for villagers, including goods delivery, at a level no worse than in the city. The manager and her team need to confidently maintain the bar, despite serious competition from large retail chains. To maximize immersion in production niches, Nikolai Sherstnev aims to establish a clear system in work, with a deadline of three weeks.

— You must delve into every cost item, break down the entire algorithm of actions for their reduction, — the chairman of the regional executive committee details the scope of tasks. — It is necessary to stabilize the economy of enterprises.

общества за счет увеличения выручки, доходной части. В конечном итоге за всем этим — благосостояние всех работников организаций.

Для собеседования при назначении на должность руководителя филиала Глубокского хлебозавода ОАО «Витебскхлебпром» приглашен Валерий Гиро. Его настраивают: назрела пора привлекать новых потребителей и закрепляться за новыми торговыми нишами. Приоритетная задача: предприятие должно скрупулезно изучить спрос на потребительском рынке и на основе этого разработать уникальную рецептуру продукта, а вместе с ней — действенную маркетинговую стратегию. Важно повысить репутацию хлебозавода, которому следует выпускать востребованные и эксклюзивные товары.

Чтобы двигаться по орбите наращивания производства сельскохозяйственной продукции, нужно выполнить все пункты «дорожной карты». Грани этой концепции – от технологий до кадрового обеспечения – глава области детально обсудил с согласованными на должности руководителей Витебского комбината хлебопродуктов Владимиром Кочановым, хозяйства «Синегорское» (Сенненский район) Александром Барыбкиным, а также с директорами сельхозпредприятий, которым согласовано продление контрактов: «Ломаши-Агро» (Глубокский район) Иваном Пустынниковым, «Миорский» Василием Михалкивом, «Балины» (Верхнедвинский район) Вячеславом Казурой, «Возрождение» (Витебский район) Олегом Лазовским, «Заозерье» (Лепельский район) Александром Быковым, «Хотилы-Агро» Вячеславом Криштафовичем.

Поскольку многие работы в полях близятся к завершению, главный вектор беседы с ними смещен в сторону животноводства. Руководителей призывают по-хозяйски встраивать молочное направление в экономическую модель развития предприятий. Без преувеличения: молоко не прощает поверхностного подхода. Пока производственные результаты достаточно контрастные: если одни хозяйства систематически плюсуют, другие привычно замыкают областную сводку. Выход — залатать те пробелы в технологии, через которые ускользает прибыль. Избавиться нужно и от ширмы оправданий, за которой нередко кроется безграмотность, бездеятельность или, хуже того, бесхозяйственность. В круге приоритетов — произвести более точную

in terms of herd size, ensuring a stable and complete diet structure, and increasing average daily weight gain – it should be at least 500 grams. The demand, assures the chairman of the regional executive committee, will be serious. And another case study: do not separate order from production – it should be everywhere and in everything.

The corps of directors is being guided: the enterprises entrusted to them must become a benchmark for agricultural production. To achieve this, it is necessary to reformat the usual work schemes, strictly calculate all production steps – then success is natural. As an example, the head of the region cites "Khotily-Agro" led by Vyacheslav Krishtafovich. The agricultural enterprise is constantly increasing its production output, despite having not very productive land. If the work is well-coordinated – there is a result, the head of the region is convinced.

There is also a confident management style of Anatoly Bosenkov, who has been heading the Dubrovno Flax Factory for over 40 years, whose contract extension has been approved. Nikolai Sherstnev positively assessed the work of the manager and the entire team of the enterprise: they improve every year, finding growth points. Improving the quality of flax fiber, transitioning to deep processing, and finding new sales markets are tasks for the flax factory in the near future.

Time will tell how effectively the main professional lessons will be "absorbed" and the tasks completed. It is clear that there are always difficulties, but overcoming them is the main management mission and the highest skill.

Olga BULAVKA,
Chief Specialist
Main Department of Ideological Work
and Youth Affairs
Vitebsk Regional Executive Committee.