In the Postavy district, the Belarusian "god of winter" Zyuzya Poozersky is again waiting for guests
Great news, in the spirit of New Year's miracles! One of Belarus's most famous winter characters, Zyuzya Poosersky, is returning.

After eight years, everyone is invited again to theatrical performances on the shore of Lake Beloye in Ozorki, Postavsky district. Time has benefited the village itself and the sports and tourist complex of the same name that appeared here. "The infrastructure has become much better," is confident Egor Shushkevich, director of the tourist service center and an enthusiast who made the Belarusian "god of winter" the hallmark of the district. Zyuzya first appeared in the Postavy region back in the 2000s, the interlocutor recalls:
– The backstory is simple. With a degree from the Institute of Culture, I worked as the director of the Postavy House of Culture for some time, and later moved into the field of tourism services. I thought about how to create a unique, interesting symbiosis of culture and tourism. Zyuzya Poosersky is a character who definitely helped with this. In 2005, together with colleagues, I "brought him out" of folklore back to the people. I remember well, I reasoned something like this: "Aren't there any characters in Belarusian fairy tales and legends who could stand on par with Ded Moroz?!"
By the way, the latter was added to the festive New Year's "staff" not so long ago: in 1936, in the USSR. It turns out that the originally Belarusian Zyuzya is an old-school character. By settling him in a manor on the shore of Lake Beloye, the organizers primarily counted on the interest of local children and their parents. After all, traveling hundreds of kilometers to Ded Moroz in Belovezhskaya Pushcha is quite a quest. The road to Ozorki, of course, is closer. But it turned out that our idea is interesting to everyone, Egor Shushkevich continues:
– Zyuzya Poosersky has managed to visit various corners of Belarus, adding color to many events year after year. For the last eight years, I have been developing the tourism business in Novopolotsk and "took" Zyuzya (by the way, for Shushkevich, he is not just a favorite character, but also a patented trademark) with me. Now he is returning home – to the Postavy region, where, I think, he will stay for many years to come.
Preparations for the event have begunstarted back in 2021. The local authorities supported the project, which has already been presented at the MIIT-2022 exhibition in Moscow and at Belarus's largest tourism exhibition "Rest-2022" in Minsk.
From mid-December, Zyuzya will start ruling the roost in Ozierki. There are plenty of people eager to see the updated theatrical performance. Egor Shushkevich and his entire team are preparing for the symbolic opening of the season. They promise it will be interesting. The vibrant program includes round dances, songs, games, a fairy-tale show... And at the center of it all is the branded Postavy character in a white fur coat, not with a staff, but with a frosty mace.
– How much does such an unusual attribute weigh? – I ask.
In response, Egor Shushkevich keeps the intrigue:
– Let that remain a mystery. I can only say that many surprises await visitors of Zyuzya Poozersky. The gallery of Slavic spirits will be expanded, and our mythological trail will not just be informative, but interactive. Who you will meet on it is another surprise.
"SB"

After eight years, everyone is invited again to theatrical performances on the shore of Lake Beloye in Ozorki, Postavsky district. Time has benefited the village itself and the sports and tourist complex of the same name that appeared here. "The infrastructure has become much better," is confident Egor Shushkevich, director of the tourist service center and an enthusiast who made the Belarusian "god of winter" the hallmark of the district. Zyuzya first appeared in the Postavy region back in the 2000s, the interlocutor recalls:
– The backstory is simple. With a degree from the Institute of Culture, I worked as the director of the Postavy House of Culture for some time, and later moved into the field of tourism services. I thought about how to create a unique, interesting symbiosis of culture and tourism. Zyuzya Poosersky is a character who definitely helped with this. In 2005, together with colleagues, I "brought him out" of folklore back to the people. I remember well, I reasoned something like this: "Aren't there any characters in Belarusian fairy tales and legends who could stand on par with Ded Moroz?!"
By the way, the latter was added to the festive New Year's "staff" not so long ago: in 1936, in the USSR. It turns out that the originally Belarusian Zyuzya is an old-school character. By settling him in a manor on the shore of Lake Beloye, the organizers primarily counted on the interest of local children and their parents. After all, traveling hundreds of kilometers to Ded Moroz in Belovezhskaya Pushcha is quite a quest. The road to Ozorki, of course, is closer. But it turned out that our idea is interesting to everyone, Egor Shushkevich continues:
– Zyuzya Poosersky has managed to visit various corners of Belarus, adding color to many events year after year. For the last eight years, I have been developing the tourism business in Novopolotsk and "took" Zyuzya (by the way, for Shushkevich, he is not just a favorite character, but also a patented trademark) with me. Now he is returning home – to the Postavy region, where, I think, he will stay for many years to come.
Preparations for the event have begunstarted back in 2021. The local authorities supported the project, which has already been presented at the MIIT-2022 exhibition in Moscow and at Belarus's largest tourism exhibition "Rest-2022" in Minsk.
From mid-December, Zyuzya will start ruling the roost in Ozierki. There are plenty of people eager to see the updated theatrical performance. Egor Shushkevich and his entire team are preparing for the symbolic opening of the season. They promise it will be interesting. The vibrant program includes round dances, songs, games, a fairy-tale show... And at the center of it all is the branded Postavy character in a white fur coat, not with a staff, but with a frosty mace.
– How much does such an unusual attribute weigh? – I ask.
In response, Egor Shushkevich keeps the intrigue:
– Let that remain a mystery. I can only say that many surprises await visitors of Zyuzya Poozersky. The gallery of Slavic spirits will be expanded, and our mythological trail will not just be informative, but interactive. Who you will meet on it is another surprise.
"SB"